Price Waterhouse Coopers report that digital advertising is expected to dramatically increase by 2017 to $3.8 billion overall from $2.4 billion in 2012. Digital publishing is part of the influencing factors behind this trend.
The success of entrepreneurs offering products such as Anik Singal Digital Publishing, better known as Publish Academy, is also on the increase.
Anik Singal built Lurn, a Inc 500 company, solely on the foundations of digital publishing. Lurn is expected to generate a revenue stream of over $20 million this year.
The concept of Anik Singal digital publishing involves a simple idea of turning a passion into a profitable business. Anik has developed a flagship product called Publish Academy to teach aspiring digital entrepreneurs on how tap into the step by step techniques of creating digital products.
The Publish Academy digital publishing course offered by Lurn is a 7 Modules A to Z comprehensive training program that any newcomer can peruse.
It covers the following steps: finding and analyzing a niche, building a digital product, creating sales funnels, creating your membership site, sales messaging, launching and growing your business.
The course is offered in a video format from a membership based platform.
Digital publishing is still in the growing phase of a product life cycle, the success of Anik Singal digital publishing and that of his students shows that consumers are hungry for digital products.