A CA-based business owner and consultant, Jeremy Pemberton's entrepreneurial roots date back to when, at 12 years old, he launched J&J Landscaping with his twin brother Joshua. While studying political science at the University of California, Santa Barbara, Jeremy Pemberton launched Cliffroom Consulting as a platform to help restaurants eliminate inefficiencies, improve branding and marketing, and implement management and inventory systems. One of his first clients was the Firestone Grill - over a three-month contract period, he helped owners identify 4.7 percent total savings for four locations that generated a combined $27 million per year.

Jeremy Pemberton leveraged his prior consulting experience in 2012 to launch Discovery Ventura, which included a $3.2 million redevelopment of a 15,000-square-foot building that was constructed in 1942. The venue is now one of the largest entertainment destinations in CA and hosts more than 200 concerts per year.

In 2018, Mr. Pemberton opened the tapas restaurant and raw bar Porto Leon, which specializes in CA- and Spanish-inspired cuisine and utilizes locally sourced and sustainably grown products.