Parvin Atabay is a respected Southern California business owner who leads Arti Enterprises and oversees a surgical center in Encino. Her background extends to guiding a successful skincare business in the 1980s. Committed to quality products and the highest level of service, Parvin Atabay was able to build up a client base that included well-known celebrities.

In 1988, Ms. Atabay married Zia Atabay, an Iranian pop singer and television host, and expanded her professional activities. Together, they worked to launch National Iranian Television (NITV) as a provider of unbiased, independent news. The critically lauded network gained popularity among Iranians in search of news and cultural coverage that was not censored.

Through her executive positions in media, Ms. Atabay has been involved in creating fundraising initiatives and television programs over the years that brought attention to women’s rights and humanitarian efforts around the globe. Reflecting this community commitment, Parvin Atabay is a contributor to the Pink Lotus Foundation, which reflects one physician’s mission of offering no-cost breast cancer screenings to those in need.